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9 Data-backed Reasons to Prove the Effectiveness of Email Marketing in Today's...
We’re all surrounded by myths. Whether it’s about bulls getting enraged by red cloaks or that the...
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The Art of Creating Effective Buyer Personas for Inbound Marketing
In my previous article, where I spoke about the origins of inbound marketing, I quoted the famous...
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The Complete Guide to Increasing Dubai School Admissions with Inbound Marketing
Before reading further, ask yourself just one question - “What strategy does our school use to...
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The 3 Main Types of B2B Lead Generation Methods using Google Ads
Generating B2B leads online might sound intimidating in a world where corporate networking builds...
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The Ultimate Guide to Generating B2B Leads from Social Media
49% of B2B marketers site social media marketing as the most difficult lead generation tactic to...
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10 Website Design Hacks to 10x Your Inbound Marketing Efforts
There are over 1.8 billion websites in the world, according to the Netcraft January 2018 Web Server...
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The 4-step CRM Implementation Guide for Companies in Dubai.
While reading this, you are either at the verge of getting a CRM implemented for your company or...
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Inbound Marketing vs Content Marketing: A Simple Guide to Understanding Both.
Reading the title of this blog might provoke you to think, “Hold on! Isn’t content marketing and...
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Social Listening: The Marketer’s Guide to Win & Delight Customers Online
In the race to create content for their target audience, brands often forget one critical element...
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What is Website Maintenance & Why it's Important for your Business
Your company website is the foundation of your business' digital presence. If your website isn’t...
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[2023] The Most Generous Guide on Ramadan Social Media Marketing & Trends: MENA...
Ramadan is the holiest month of the Islamic calendar that begins in March 2023.It’s also one of the...
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Losing Money on Marketing? Stop Making these 6 Mistakes
“Digital Marketing is just a waste of money. I’ve spent more than AED 10,000 but didn’t get any...
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3 Expert Facebook Ad Copywriting Secrets To Skyrocket Your Profit
"Nobody reads ads. People read what interests them. Sometimes it's an ad." This famous quote by...
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What is Growth-Driven Design & Why do you need it?
Web design has changed dramatically over the past couple of decades. New technologies and...
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9 Questions to Help You Find the Best Social Media Agencies in Dubai
How many times have you been duped by pseudo-social-media agencies whose promises were too good to...
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HubSpot Automation Hacks - 5 Ways to Save Time & Money
Sales & marketing professionals are busy people. They’ve got deadlines to meet and revenue targets...
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Healthcare Marketing in the UAE: The Ultimate, Step-by-Step Guide
83% of patients visit a hospital website before booking an appointment. That statistic says a lot...
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Hack your Marketing Funnel with this 3-Point Content Creation Strategy
Let’s start with a few questions: Are you guilty of creating content without a purpose? Is your...
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Growth Hacking + Inbound Marketing: The Ultimate Formula for Business Growth
Growth Hacking : A widespread buzzword used to describe a “hybrid of marketer and coder”....
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15 Most in-demand Marketing Skills to Grow Your Career & be Future-ready in 2022
What skills make a marketer well-equipped and future-ready? To answer that question, let's take...
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2021 Digital Marketing Trends: Predictions, Stats & More!
The Greek philosopher Heraclitus of Ephesus, once remarked: “The only thing that is constant Is...
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Putting Marketing on Hold due to the Pandemic? Read this and Rethink!
Running a business has never been easy. For an entrepreneur or someone responsible for ensuring...
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COVID-19: Survival Tips for High-risk Businesses Amidst Lockdown
The global impact of COVID-19 has been profound, and the public health threat it represents is the...
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6 Digital Marketing Trends for 2020 You Need To Follow
The Greek philosopher Heraclitus of Ephesus, once remarked: “The only thing that is constant Is...
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Inbound Marketing ROI: Measuring the 8 Metrics that Matter
For most businesses out there, inbound marketing is, by far, the most successful long-term digital...
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Marketing to Millennials in the MENA: Best Tactics, Strategies & Stats
Anyone born between 1981 and 1996 is considered a Millennial. Not only are they the largest and...
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6 Costly Facebook Advertising Mistakes That Are Depleting Your Dirhams
At the time of writing this article, I’ve spent over 65,268 AED in Facebook ads for clients, across...
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UAE Experts Roundup: Top Social Media Mistakes (and Solutions)
Social media, because of its convenience and addictive nature, has helped millions of businesses...
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The Future of Digital Marketing: 2019 Trends with Statistics
The Greek philosopher Heraclitus of Ephesus, once remarked: “The only thing that is constant Is...
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4 Real Life Inbound Marketing Case Studies [With Actual Data & Examples]
Recently, I wrote one beast of an article about running an inbound marketing campaign from scratch.
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Running a Super-Effective Inbound Marketing Campaign - The Ultimate Guide
Everyone these days is talking about inbound marketing, content marketing, trust marketing,...
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5 Reasons Why Inbound Marketing is the Best for B2B Lead Generation
When you come across the term inbound marketing, what’s the first thing that comes to your mind? Is...
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Start Generating B2B Leads from your Website by Following these 5 Steps.
How well is your website doing for you in terms of sales? In other words, Is your website making...
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CRM Features of the Future: A Roundup of 2018's Hottest CRM Trends
Just like any technological advancement with every passing year, CRM software will also be...
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CRM 101: Everything you need to know about the 3 types of CRM software.
Over the past 20 years, the focus of businesses around the world has shifted towards customers....
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Become a Marketing Maverick with these 10 Digital Marketing Courses in Dubai.
There’s no doubt that marketing has evolved drastically over the last few years. Gone are the days...
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Looking for a FREE CRM in Dubai? Here's what your business needs.
In broader terms, companies can be divided into 2 categories: One that uses Microsoft Excel to...
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12 Creative Eid Mubarak Ads To Inspire the Marketer in You.
It’s that time of the year – again. The time when art directors, copywriters, graphic designers,...
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Top 15 Marketing TED Talks That Will Blow Your Mind
Since 1984, TED talks have been non-profit arenas of leaders, thinkers, lecturers and experts who...
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8 B2B Tactics to Build Business Relationships on Social Media.
Let’s get an answer to this one simple question: What are you using social media for?
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Digital Resurrection: Revive your Dead B2B Social Media Accounts.
What is every B2B Social Media Marketer’s worst nightmare?Walking in a graveyard of dead social...
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Tried & Tested: 20 Content Ideas for B2B Social Media.
“Writer’s block” and “Lack of Ideas” are the top 2 problems that writers and content creators face...
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How to Choose the Right Social Media Platform for your B2B Business?
Every business owner is surrounded by choices - Choice of a name for the company; Choice of the...
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Insider Info: 10 benefits of Hubspot over other CRM softwares.
Before selecting any asset for your business, there’s an incredible amount of pondering done over...
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9 Tips for busy sales managers to increase sales using CRM.
Is this your reaction wondering how to increase sales while keeping your team organized, happy and...
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5 Surefire tips on how to increase leads using CRM
Lead generation isn’t rocket science. By fuelling it rightly using the tips mentioned in this...
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5 Advantages of Integrating CRM with Website
Brands and businesses have to continously be on the lookout for ways to increase their...
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16 Secrets of Choosing the Best B2B CRM Software
Every business has turning points at some point of its lifecycle - it could range from creating a...
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The 5 Step Guide to Getting Started with CRM
Customer Relationship Management (CRM) - The three mighty words that can shape the way businesses...
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Creating Clutterless Content that's Extremely Engaging
Let’s suppose you have created social media profiles for your brand. You've probably got your...
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9 Proven Social Media Marketing techniques for Restaurants
Social media marketing is, no doubt, the most powerful digital marketing tool for promoting your...
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10 Beautiful Restaurant Website Designs we love. Is yours one of them?
Let us begin by asking a question - how do you recreate the ambience of your restaurant online?The ...
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Getting started with Digital Marketing - Creating Your First Strategy
With all the hype about companies going digital and spending more time and effort on taking care of...
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12 On-Page SEO Elements your Website needs to Rank Higher in Searches.
Recently, there’s been a good amount of talk about SEO (Search Engine Optimization) and its rising...
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