Arcs & Curves Blog

December 08, 2019

Inbound Marketing ROI: Measuring the 8 Metrics that Matter

For most businesses out there, inbound marketing is, by far, the most successful long-term digital marketing strategy out there.

The fact that...

Read More...
October 02, 2019

Marketing to Millennials in the MENA: Best Tactics, Strategies & Stats

Anyone born between 1981 and 1996 is considered a Millennial.

Not only are they the largest and most educated in the history of the world, but...

Read More...
August 14, 2019

Healthcare Marketing in the UAE: The Ultimate, Step-by-Step Guide

83% of patients visit a hospital website before booking an appointment.

That statistic says a lot about the changing behaviour of patients and...

Read More...
July 28, 2019

5 Stages Of The Blog Sales Funnel And How To Use Them

One of the biggest mistakes business owners make is trying to sell a product or service to a potential customer immediately after initial contact.

Read More...
September 26, 2018

10 Website Design Hacks to 10x Your Inbound Marketing Efforts

There are over 1.8 billion websites in the world, according to the Netcraft January 2018 Web Server Survey.

Do you think your website stands a...

Read More...
September 11, 2018

Growth Hacking + Inbound Marketing: The Ultimate Formula for Business Growth

Growth Hacking.

The term that's spreading like a wildfire in the dense forests of marketing, isn't another short-lived buzzword.

In fact, it was...

Read More...
September 05, 2018

What Are the Biggest Trends in Inbound Marketing Impacting Businesses Like Yours?

Inbound marketing has taken off in the last few years.

The term was coined by HubSpot in 2006 and focuses on the strategy of attracting targeted...

Read More...
August 30, 2018

4 Real Life Inbound Marketing Case Studies [With Actual Data & Examples]

Recently, I wrote one beast of an article about running an inbound marketing campaign from scratch.

Packed with almost 6,000 words and loaded with...

Read More...
August 07, 2018

Running a Super-Effective Inbound Marketing Campaign - The Ultimate Guide

Everyone these days is talking about inbound marketing, content marketing, trust marketing, permission marketing and so on.

But have you gotten...

Read More...
August 05, 2018

Inbound Marketing vs Content Marketing: A Simple Guide to Understanding Both.

Reading the title of this blog might provoke you to think,

“Hold on! Isn’t content marketing and inbound marketing the same thing?”

Read More...
July 05, 2018

The Art of Creating Effective Buyer Personas for Inbound Marketing

In my previous article, where I spoke about the origins of inbound marketing, I quoted the famous marketing guru, Peter F. Drucker.

He explained...

Read More...
June 04, 2018

5 Reasons Why Inbound Marketing is the Best for B2B Lead Generation

When you come across the term inbound marketing, what’s the first thing that comes to your mind?

Is it yet another selling tactic?

Or another...

Read More...
March 14, 2018

The Complete Guide to Increasing Dubai School Admissions with Inbound Marketing

Before reading further, ask yourself just one question -

“What strategy does our school use to attract parents of potential students?”

Read More...
January 29, 2018

Start Generating B2B Leads from your Website by Following these 5 Steps.

How well is your website doing for you in terms of sales?

In other words,

Is your website making you money or did it just cost you money to build...

Read More...

CONTACT US

#contactus