There are over 1.8 billion websites in the world, according to the Netcraft January 2018 Web Server Survey.

Do you think your website stands a chance...

Reading the title of this blog might provoke you to think,

“Hold on! Isn’t content marketing and inbound marketing the same thing?”

In my previous article, where I spoke about the origins of inbound marketing, I quoted the famous marketing guru, Peter F. Drucker.

He explained the...

83% of patients visit a hospital website before booking an appointment.

That statistic says a lot about the changing behaviour of patients and...

Growth Hacking :

A widespread buzzword used to describe a “hybrid of marketer and coder”. Essentially someone appointed with a high degree of...

For most businesses out there, inbound marketing is, by far, the most successful long-term digital marketing strategy out there.

The fact that it’s...

Anyone born between 1981 and 1996 is considered a Millennial.

Not only are they the largest and most educated in the history of the world, but also...

One of the biggest mistakes business owners make is trying to sell a product or service to a potential customer immediately after initial contact.

...

Inbound marketing has taken off in the last few years.

The term was coined by HubSpot in 2006 and focuses on the strategy of attracting targeted...

Recently, I wrote one beast of an article about running an inbound marketing campaign from scratch.

Packed with almost 6,000 words and loaded with...

Everyone these days is talking about inbound marketing, content marketing, trust marketing, permission marketing and so on.

But have you gotten the...

Is it yet another selling tactic?

Or another...

Before reading further, ask yourself just one question -

“What strategy does our school use to attract parents of potential students?”

How well is your website doing for you in terms of sales?

In other words,

Is your website making you money or did it just cost you money to build one?