Arcs & Curves Blog

February 03, 2020

Losing Money on Marketing? Stop Making these 6 Mistakes

“Digital Marketing is just a waste of money. I’ve spent more than AED 10,000 but didn’t get any quality leads”

Every once in a while, you’ll come...

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October 02, 2019

Marketing to Millennials in the MENA: Best Tactics, Strategies & Stats

Anyone born between 1981 and 1996 is considered a Millennial.

Not only are they the largest and most educated in the history of the world, but...

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July 28, 2019

5 Stages Of The Blog Sales Funnel And How To Use Them

One of the biggest mistakes business owners make is trying to sell a product or service to a potential customer immediately after initial contact.

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March 07, 2019

Make It An Old Fashioned: What Your Content Marketing Team Can Learn From Don Draper

Don Draper may be fictional but his ideas have real value for your content marketing team.

Draper’s techniques are timeless and can give your...

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September 05, 2018

What Are the Biggest Trends in Inbound Marketing Impacting Businesses Like Yours?

Inbound marketing has taken off in the last few years.

The term was coined by HubSpot in 2006 and focuses on the strategy of attracting targeted...

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August 05, 2018

Inbound Marketing vs Content Marketing: A Simple Guide to Understanding Both.

Reading the title of this blog might provoke you to think,

“Hold on! Isn’t content marketing and inbound marketing the same thing?”

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August 29, 2017

12 Creative Eid Mubarak Ads To Inspire the Marketer in You.

It’s that time of the year – again.

The time when art directors, copywriters, graphic designers, account managers and marketers huddle together to...

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August 15, 2017

Top 15 Marketing TED Talks That Will Blow Your Mind

Since 1984, TED talks have been non-profit arenas of leaders, thinkers, lecturers and experts who share their wisdom in free seminars across the...

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June 08, 2017

Tried & Tested: 20 Content Ideas for B2B Social Media.

Writer’s block” and “Lack of Ideas” are the top 2 problems that writers and content creators face when it comes to generating content ideas for...

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December 14, 2016

Creating Clutterless Content that's Extremely Engaging

Let’s suppose you have created social media profiles for your brand. You've probably got your friends and family to like your pages

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